Wednesday Co.

Wednesday_SmatteringOfCondoms_BrandMark

Wednesday Co.

Branding
Packaging
Print Collateral
Art Direction

Wednesday Co. is the quadfecta of quality, affordability, accessibility and the guts to break conformity. Change begins with a conversation; Wednesday Co. intends to start the discussion of equality and accessibility, both within the industry and beyond. They believe that condoms shouldn’t break, but barriers should and that the heteronormative days of the condom industry are in need of a serious shake up. 

Calgary, AB

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Product shots by the ultra talented Allison Seto