Meet Millie.

Salted Cycle

North Vancouver, BC


Our favourite projects start with an empty warehouse-y space and a request to fill it with a beautiful brand. This project will always have a huge part of our hearts.

 

The Project:

Branding
Web Design
Art Direction
Tagline + Messaging
Marketing Assets


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Salted Cycle isn’t your average spin studio. They believe in the power of possibility, the power of a wicked playlist, and the power that through the sweatiest of all cycle classes, you can transform your life.

 
 
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The Salted wordmark is inspired by the two lines on the open road; the idea that you are the only obstacle in your way and that otherwise, you are unstoppable.

 
 
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When we learned that they had a giant window open to the street and needed a way to draw people in, the only answer felt like a neon sign.

 
 
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Salted Cycle opened last year and continues to be the best (and sweatiest) part of Vancouver’s North Shore.

 

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