From the designers behind Trout + Taylor, meet Millie.

Black Strawberry Bakery

Tracy, California

Black Strawberry Bakery reached out with a similar struggle to many new businesses; after rounds and rounds of creating their own logos, redoing them(rinse & repeat), they reached out to redo it professionally once and for all.


The Project:

Package Design

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Early in the brand identity process, we dug out all of the archived logo options from early days. One of the prehistoric Black Strawberry logos was an adorable hand-carved strawberry, which we brought into the new brand identity.

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It was important to Black Strawberry to have a neutral palette and a simple brand identity to let their incredible cakes take front and centre stage. We kept the palette easy, feminine, and California to showcase their products.

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There is way more to come for this brand, so keep your eyes berry peeled.


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